Inspired by… Pentagram

When I was at a dinner party last week and my friend asked me if I had seen the cannabis packaging Pentagram did for Snoop Dogg I thought she was messing with me. But, luckily for me, and the world, she most certainly was not! I made her show me everything, right there at the dinner party. Design parties.

What was striking to both of us, was how Pentagram and Snoop steered away from the stereotypical marijuana aesthetic (always so cheesy and repulsive to me), and went in a completely different direction- elevating the concept of cannabis in this beautiful, lush, fashion-inspired story. The patterns, multiple color stories, and typography direction feels both elegant and casual at the same time. I love how Pentagram described the process on their blog:

As a forefather of West Coast rap, Snoop is closely associated with California, and this comes into play in the packaging. Clean and simple on the outside, opening the flower boxes reveals a fresh blast of colorful California cool. Sliding off the box cover exposes images of green palms, sunny beaches and blue pools in angled slices that echo the LBS logo. Users encounter other surprises as they handle the packaging: The surface of the outer box is covered with a custom cannabis paisley pattern, printed in a clear, tactile spot varnish. “We chose Paisley because it is one of Snoop’s favorite patterns, borrowed from bandannas,” says Oberman. Opening the box also reveals a colorful collectible sticker featuring a phrase like “Ooouuuweeee” or “Puff puff pass” handwritten by Snoop; the reverse of the sticker features humorous instructions for use the weed.


“It’s like working at the end of Prohibition,” says Oberman. “Everything is changing, all the time. Laws change from week to week, and affect what you can do. It’s incredibly exciting, but it’s also difficult, so we had to keep it simple.”


Inspired by… Impprintz Graphic Design Studio

Today I’m sharing the work of Impprintz Graphic Design Studio, featuring their Gift Boxes, Tokai Blue. The layered design elements of patterned one-color illustration, layered with bold colored patterns, and beautiful typography caught my eye. Enjoy!

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Inspired by… Siegenthaler & Co

Today I bring you the work of Siegenthaler & Co.- a design firm based in Bogotá, Columbia.  Not only is their work beautiful and well-executed, but the way in which they present it reveals a quirky sense of humor, which i love. Below is an example of that in the packaging design for Koller. Enjoy!

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Inspired by… Riley Cran

Today I bring you the work of Riley Cran, a graphic designer with a strong focus on identity design, packaging, and illustration. I particularly liked the work she did for No-Li Brewhous, featured below. Described in her own words,

Founded in Spokane Washington in 1993 by Mark Irvin, No-Li Brewhouse is a craft brewery which expanded to bottling in early 2012. Originally named Northern Lights, I was contacted in Winter 2012 by former Fat Tire strategist Greg Owsley and former Deschutes Brewery (and craft beer guru) John Bryant, about re-naming the brewery ‘No-Li’, rebranding the company completely, and creating its first bottled brews. I’ve worked with No-Li on their various branding and packaging projects ever since, which now includes 22oz and 12oz bottles.

The main company mark references the Spokane Gondola, a series of Tram cars installed for the 1974 World’s Fair, an event of lasting esteem in the city, and something we took much inspiration from.


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Inspired by… Neo Khama

Today I bring you the work of Neo Khama. Neo is designer and art director based in Hong Kong. Neo recently shared with me some work she’s done for Purearth. As she describes,

Purearth offers award-winning ethical, wild harvested skincare and wellness products using ingredients – pure plant oils, flowers and herbs – from the Himalayas. The products are beautifully pure, with no preservations, additives, or parabens. Given the rawness of the products the branding and packaging was striped down to a simple palette of black and warm grey, set against striking violet miron bottles. Two strong contrasting fonts were introduced to give the packaging a strong typographic look. This project was a rebrand project with the main emphasis to elevate the branding to reflect the luxurious and rich nature of the ingredients and so that the products could stand alongside other premium beauty brands. 

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Inspired by… Anna Ropalo

Illustrator, designer, letterer, terrible harmonica player- Anna Ropalo is a Russian born designer (now residing in Portland, OR) whose heritage plays an influential role in the way she creates. I was drawn to her work for her ornate pattern designs and late- 19th/early twentieth century design aesthetic. Below are a few of my favorites works from her site. Enjoy!

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Inspired by… Nicholas Misani

Nicholas Misani is a New York based designer with a passion for detail and ornament. Born in Milan, into a family of jewelry designers, Nicolas developed a love for calligraphy and art at an early age and started formal training studying architecture and industrial design at the Liceo Artistico Bruno Munari in Crema, Italy. After a brief period living in Japan, he relocated to NYC and is now a designer for Louise Fili. 

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Inspired by… We Are Branch

We Are Branch is the design studio of the very popular blogger behind Nubby Twiglet, Shauna Haider. I’ve been reading her blog for about 7 years now, and I’d say a big reason I never tire of going to it is Haider’s tireless focus on her design process, projects, and life shared, through the eyes of a very talented designer.

I’ve been very impressed by recent work of the studio, especially the branding for Olivine Atelier.

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